Chamber/Bureau enlists national workers
July 25, 2007
The local labor force may get a boost from a partnership between the Park City Chamber/Bureau and NationJob, an online site.
In February, the Chamber/Bureau surveyed its members and asked them to designate the three biggest challenges faced by their businesses.
"The No. 1 response was the lack of employees or labor," said Kristin Carpenter, the director of member services for the Park City Chamber/Bureau.
She said most people are familiar with the low unemployment rate in the area, which makes it difficult to hire good workers.
"The chamber partnered with this company to help our members find and hire qualified workers," Carpenter said.
Becky Kearns, the president of resort banking for Zions Bank, said one of the biggest concerns for Zions’ recruiters was hiring qualified workers.
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"The benefit for us, and for everybody here in Park City, is we can now have an avenue we would never have had before," Kearns said.
Kearns said when she moves, she always contacts the local chamber of commerce to see what jobs are available, and she suspects others coming to Park City will do the same.
"There may be someone trying to look here, and (NationJob) might bring them here. Overall, finding quality people out there is difficult," Kearns said.
What is NationJob?
It’s a recruitment site, http://www.nationjob.com , that has worked with communities across the country for more than 12 years.
"NationJob approached us because they partner with chambers of commerce throughout the country," Carpenter said. "When we researched NationJob by calling other chambers of commerce currently enrolled in the community partnership program, the success rates from their members and the number of positive testimonials were so high, we felt it was worth giving the program a shot in Park City."
Carpenter said NationJob receives more than 60 million hits a month from job seekers, and she expects the site will help Park City "attract and retain a quality workforce."
"In addition to job listings appearing in multiple locations within the NationJob site, the listings are also e-mailed to matching job seekers," Carpenter said.
There are more than 1 million NationJob subscribers, according to Carpenter.
Once on the site, viewers can search for Park City jobs and will see all the jobs posted by Park City Chamber/Bureau members. Posting is available at no additional charge to an annual membership and is available to full members only. The program is not available to associate, private/owner rental and individual members. Businesses have the option to upgrade to an enhanced package, with a $1,000 annual contract, for additional exposure on the site.
"The enhanced package will designate you as a featured employer on the Park City, Utah area jobs page, as well as any other cross-postings on the NationJob site." Carpenter said. "Your logo will then link to a custom job page for your company, which may be used as your own Web site’s employment section."
The corporate price is for non-Chamber members is $12,000 per customer. Businesses that are not part of the Chamber/Burea may purchase listings on the NationJob site. However, only members will appear on the custom Park City Area community jobs page.
"Members’ jobs will not only be posted on the Park City jobs page on NationJob, they will also be cross-posted to applicable NationJob specialty pages by employment category, as well as cross-posted to related job sites outside of NationJob," Carpenter said.
"Jobs will also pull up in various job search results within NationJob," she continued, "meaning job seekers do not have to find their way specifically to the Park City Jobs page to see our members’ listings."
NationJob is being viewed as a facilitator for other programs designed to help Summit County businesses hire employees.
The NationJob program should, Carpenter said, help any industry.
"Any type of company will benefit from this program," Carpenter said. "Whether a business is looking to hire a line cook, liftie, Web developer or account manager, this program will service any range of openings," she said. "This is a proven tool for hiring employees."
The site was launched a week ago and the Chamber/Bureau is communicating the program to its members.
"I’ve had a number of members already express interest in taking advantage of this new value-added member benefit. Whether NationJob becomes your primary recruiting tool, or an additional recruiting effort for your company, the NationJob program has proven to generate quality hires while reducing recruiting costs and HR staff time," Carpenter said.
The success of the site depends on how many members chip in.
"The more members we have listing jobs and the more robust the Park City area jobs site, the higher number of hits our community jobs page will achieve," Carpenter said.
Park City Chamber/Bureau members can visit http://www.nationjob.com/park-city-utah-jobs/ and click on "Post Jobs" to start posting job listings. If not a member but interested in joining, contact Kristin Carpenter at 658-9602 or firstname.lastname@example.org.