He runs two art galleries — Old Towne Gallery, located at 580 Main Street, and Park City Fine Art, which is right across the street at 577 Main.
Old Towne focuses on contemporary art of masters including Pablo Picasso and Renoir, as well as works by Marc Chagall and Joan Miro.
It offers lithographs, etchings and linocuts, which are variants of woodcuts that utilize linoleum as the surface.
"The linocuts are some of my favorites because they are always done in smaller editions," Larsen said. "We also have some Rembrandts and work with the Rembrandt House to offer some of his works."
Park City Fine Art is more "homey," Larsen said.
"The art I show at that gallery is much different than Old Towne Gallery," he said. "There aren't many galleries in town that show and offer contemporary Western and traditional works."
The idea to offer these types of works came from some people who approached Larsen about Western-influenced landscape paintings they have seen while visiting the Montage.
"We've been visited by a lot of people at Old Towne who want that Park City, mountain artwork and traditional landscapes, which are a little out of place among the Chagalls and Miros and Picassos," Larsen said. "So, I figured why not open another gallery."
Larsen worked on obtaining pieces from three of those painters whose works are shown at the Montage — Luke Frazier, Jim Wilcox and Michael Coleman.
"In my opinion, when people visit Park City, I think they would want to see a gallery like this," Larsen said about Park City Fine Art. "It's nice to have these works available because a lot of our buyers want what they see at the Montage."
Unlike the Old Towne Gallery, which has been around for 30 years, under different ownerships, Park City Fine Art opened nearly two months ago in the space that formerly housed the home décor outlet Root'd.
"We did a big remodel," Larsen said. "We knocked out some walls, painted the ceiling and installed some panels."
Other artists Park City Fine Art shows include painters Nelson Boren and Pino Daeni and sculptors Luke Lawrence, Eli Hopkins and Mark Yale Harris.
Larsen said he has some ambitious plans for the new gallery.
"Like how we bring in works by Picasso and Renoir to Old Towne Gallery, we want to bring in a lot of the Western masters such as Frederic Remington, George Catlin and Carl Runguis," he said. "We would like to get some of those every now and then."
Larsen's introduction to the visual arts came through photography.
"I was the kid you would see in high school who carried two cameras — one that shot black and white photos and another that shot color," he said. "I did photos nonstop and wanted to get into graphic design or something in the arts."
In college, he started off taking art history classes, but after serving a mission for the Church of Jesus Christ of Latter-day Saints, Larsen's view had changed.
"I felt like I would never make any money doing art, so I got a degree in economics from the University of Utah and went into banking," he said.
At that time, Larsen's sister was dating DeVon Stanfield, who owns Stanfield Fine Art here in town.
"DeVon needed a salesman during the winter," Larsen said. "I jumped into that and loved learning about the art and selling it."
Initially, Larsen was only going to be there for a few months and had another job lined up, but as fate would have it, that opportunity didn't pan out.
"So I just stated with the gallery and saw how lucrative that could be," he said. "That's where it began."
Working two galleries feeds Larsen's love for various art styles.
"I love the old masters and love what I do at Old Towne, but at the same time, I love the sale of the works at Park City Fine Art because the works are done by more local and regional artists," he said. "I love the energy that these galleries bring to town."
Larsen also likes the fact that when he does sell a piece of art he's not selling something that people need.
"It's not like selling insurance or even a car," Larsen said. "While some people look at purchasing art as an investment, we don't really see it that way.
"Instead, we connect with people on an emotional level that fills the need of something creative on their part," he said. "We find that they are creating who they are or an image of who they are based on what they buy here. It's pretty fun and neat to meet these people."
For more information about the Old Towne and Park City Fine Art galleries, visit www.parkcityfineart.com.