Seth Adams, Executive Chef of Riverhorse on Main, recently appeared in a segment on The Today Show. (Bubba Brown/Park Record)
Seth Adams, Executive Chef of Riverhorse on Main, recently appeared in a segment on The Today Show. (Bubba Brown/Park Record)
It was Christmas Eve last year, and Seth Adams, Executive Chef of Riverhorse on Main, heard whispers that a special guest was in the restaurant -- one of the producers of NBC's The Today Show.

So he left the kitchen and introduced himself. Before he knew it, he had hit it off with the producer, who invited him to go to New York City and appear on the famed morning show.

"I just went out and talked to her and made her kids laugh," Adams said. "They were super happy with the food and their experience. So right then and there, she was like, 'We've got to get you to New York.'"

After several months of coordinating schedules with the show, Adams finally made his appearance Monday, Aug. 18. He and three of the show's hosts whipped up his recipe for crab cakes in a three-and-a-half-minute segment.

Though Adams had several other recipes in mind to make on the show, the producers wanted him to demonstrate something that could be easily made at home.

"Crab cakes weren't my first choice," Adams said. "I'd given them probably 10 or 15 things I wanted to make, and they didn't want any of them because they wanted crab cakes. Their target audience is people who are working and home at 5 p.m. and want something quick. Basically they said it has to be something you can make in one pan or one bowl. So that was an easy choice for crab cakes because it's easy.


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Adams had some prior experience in front of a camera from appearing on local TV a handful of times, but the glitz and glamour of New York City and Rockefeller Center, where the show is filmed, elicited some nerves.

"I'm not usually a nervous person," Adams said. "But I had to show up so early before I went on, that it was like, 'OK, hurry up. Come on.' I was nervous when we started, but as soon as we got into it, I was fine."

Once the segment started, Adams said he had a hard time talking over the hosts.

The set of The Today Show before local chef Seth Adams appeared on the show. (Photo by Caddis Adams)
The set of The Today Show before local chef Seth Adams appeared on the show. (Photo by Caddis Adams)

"They wouldn't even let me talk," Adams said. "They were bantering amongst themselves so much that it was hard for me to get any words in. And it was so quick. It was a pretty wham-bam, hurry up thing. But it was very fun."

Since returning to town, Adams has been recognized by customers who saw him on the show. And as word about his appearance has spread through the Riverhorse on Main Facebook page, the requests in the restaurant for crab cakes has skyrocketed. Adams found that particularly amusing because the item isn't even typically offered on the restaurant's menu.

"We were serving it all weekend," he said.

Adams' segment on The Today Show can be found online, at today.com.