Leadership Class 23 will aid in saving Bonanza Flat
Project includes auction, t-shirts and beer
May 9, 2017
Leadership Park City, a city program designed to identify and train individuals for leadership roles, creates a legacy project each year that aims for an overall positive impact in Park City and Summit County.
Past projects have included civility, water conservation, local trails and a children's book about civic responsibility.
This year's project for Leadership Class 23 will be to support Park City Municipal and the coalition of outdoor and conservation nonprofits working to save Bonanza Flat — sometimes called Bonanza Flats — the approximately 1,350-acre parcel of land located in Wasatch County downhill from Guardsman Pass.
To date, there is $2.8 million left of a $38 million price purchase that needs to be met by June 15.
Local recreational, environmental and conservation nonprofits — including Utah Open Lands, Save Our Canyons, Mountain Trails Foundation, The Nature Conservancy, Summit Land Conservancy, Sierra Club, Wasatch Backcountry Alliance, Friends of Alta and Winter Wildlands Alliance — have formed a coalition to raise funds.
One of the ways the class will help the effort is through an online auction, Class 23 member Sara Jo Dickens said to The Park Record.
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"There is so much passion behind this whole effort and it didn't take much to get everybody stoked to be a part of it," Dickens said during a joint interview with fellow class member Colleen McGinn. "It's hard to watch this whole thing happen and not want to participate, so this is the perfect opportunity for us to do something."
Dickens, who works for Summit Land Conservancy, a nonprofit that preserves open space, said members of Park City Chamber of Commerce approached the nonprofit and said small businesses in Park City wanted to help with the effort to preserve Bonanza Flat.
"The problem was that they couldn't turn their budgets around fast enough to pull money to donate," Dickens said. "They did say they had items they could donate if there was a way to monetize them for the cause. So, this is how the idea of the online auction started. We had a lot of small businesses reach out to donate to the auction."
The auction will run May 12-26 and the public can bid on items by visiting http://www.biddingforgood.com/savebonanzaflat.
Some items include a private chef dinner for eight at Gallery MAR with Savory Kitchen, a two-night stay at The Homestead and a spa day at the Waldorf Astoria.
Other items include a membership to the new Summit/Park City bike share program, an Orange Theory Fitness Package, a Salt Pilates class package worth $100, dinner for two at Tupelo, ski and summer mountain bike passes at Deer Valley, 10-punch yoga pass for Tadasana Yoga Studio, a Zodi portable shower and Renegade hiking boots from LOWA Boots LLC.
Kodiak Cakes will match the 5K race registrations for the Park City Trail Series up to $10,000 for all registrations that come in by June 10. And Flying Aces All Stars, which puts on freestyle jumping shows at Utah Olympic Park during the summer, has donated tickets and a private training session by Ashley Caldwell.
Friends of Alta will donate auction items that include a Nau International gift certificate, two one-day travel certificates to any city on JetBlue and tickets to the 2018 Sundance Film Festival, as well as a 2017 limited edition Sundance Film Festival poster.
"There are other items including camping and climbing gear from Liberty Mountain and Mountainsmith and ski equipment from Scott Sports," Dickens said.
"Hopefully, since this is an online auction, we can reach people from around the world who have visited Park City or who know about Bonanza Flat through friends," McGinn said.
"We will even accept donations after the auction starts, because we can post them as New Items," Dickens said.
While the online auction is a major part of Class 23's project, there's more.
"We have Save Bonanza Flat T-shirts that were made by Jameson Harper that are on sale," McGinn said. "We teamed up with Motherlode Park City, a t-shirt company to do this, and the shirts are available for $25 and half of the proceeds goes to Bonanza Flat."
Also, Uinta Brewing Company has created a Bonanza Beer.
"One of the guys in our group used to work for the Uinta Brewing Company and he asked them to make a beer," McGinn said. "The beer will be on tap at Flanagan's, Boneyard and No Name and some other local taverns."
Like the T-shirts, most of the proceeds from the beer sales will benefit Bonanza Flat.
If, by chance, the $2.8 million isn't raised by June 15, donors will have a choice to get refunds or give their money to another open-land project, Dickens said.
"We know our auction alone isn't going to raise $2.8 million, but it will raise some money and also raise awareness for the overall thing," Dickens said. "Every piece of the nonprofit coalition is working with other donors. This is a way for Leadership to do something. If we can do anything to raise awareness, we will. To have new energy come in is a great way to add to the efforts."
Leadership Park City Class 23 will host an online auction at http://www.biddingforgood.com/savebonanzaflat from May 12-26 to help raise money to preserve Bonanza Flat. For information or to donate items, contact Sara Jo Dickens at email@example.com or Colleen McCinn at firstname.lastname@example.org.
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