Business Briefs for Aug. 28-31
August 27, 2010
Backcountry.com makes better use of cardboard
Major Internet retailer Backcountry.com, based in Park City, recently announced it would implement a suggestion from students in the Westminster College MBA program. The company recycles a lot of cardboard and wanted to improve its environmental footprint. It invited suggestions from students in a course on sustainability and competitive advantages who were mentored by the environmental consulting firm Net Zero. Backcountry.com said it would immediately implement the idea, which outlined a process of standardizing inbound packaging with select vendors for reuse on the outbound side of the warehouse, eliminating 20 percent of the company’s recycled volume, according to a press release. In return, a $500 donation will be made to Tree Utah on behalf of the MBA program.
Skullcandy invites you to try on virtual earphones
To promote its new product, Roc Nation Aviator headphones, Park City-based Skullcandy is inviting the public to try a downloadable feature that allows the user to virtually try on a pair to see how they look on the head. A webcam is necessary. To see a demo or try the Skullcandy Virtual Room for yourself, visit http://www.skullcandy.com/AR.
DealerCamp to return next July
DealerCamp, organized by Life Boat Events, came to Deer Valley Resort for the first time this July. The event allows smaller retailers to get a "sneak peek" at new innovations and products from major manufacturers before the September trade shows. According to a press release, it was so successful Life Boat Events announced it was scheduled to return again the last weekend in July 2011.