Business Briefs March 17 to March 20
March 16, 2012
Park City Cocktail Contest to return April 4th
On Wednesday, April 4, the Park City Area Restaurant Association will host its semiannual "Park City Cocktail Contest," a fundraiser for the People’s Health Clinic. Sixteen of the area’s best mixologists will square-off at Cisero’s Ristorante and Good Times Bar on Main Street, competing to concoct a drink that will be crowned Park City’s "Signature Cocktail" for spring and summer 2012. Submissions are being accepted through Monday, March 27th. The winning mixologist will receive a $100 cash prize and a trophy. The drink will also be made available for purchase after the event, and it will appear on drink menus throughout Park City during the spring and summer. Contest entry is limited to PCARA member organizations only. If you are not a member and want to join, membership applications can be found on the PCARA website http://www.parkcityrestaurants.com/about.
Skullcandy wins Outstanding Marketing at Retail Achievement Award
Skullcandy, Inc, the Park City-based growth performance lifestyle audio brand, announced that its Roc Nation Aviator Interactive Display was awarded Gold in the Electronic/Interactive category at the POPAI 54th Annual Outstanding Marketing at Retail Achievement (OMA) Awards Competition during GlobalShop 2012. The OMA Awards are among the highest of accolades for marketing at retail recognizing superior design, innovation, interactivity, and proven ability to lift sales. The Skullcandy display at select Best Buy retailers was executed in partnership with DARKO Inc., a market leader in the creative design and manufacturing of in-store displays with expertise in the integration of interactivity to endorse products and elevate the consumer experience. The unique display fully demonstrates the benefits of the Skullcandy Roc Nation Aviator over-the-ear headphones, both visually on screen and audibly via music recordings. The Roc Nation Aviator Headphones are currently available in three styles–white, brown and gold, and black, with more colors launching in April for $149.99. For more information about the Aviator or Skullcandy, visit http://www.skullcandy.com .