Marketplace: Cryo Lodge brings big chill to Park City
Owner says benefits of treatments have helped her
November 25, 2016
Earlier this year, Courtney Tedeschi, a Division-I runner at DePaul University in Chicago, tried cryotherapy for the first time.
She had just finished a 10-kilometer road race, and she climbed, body weary and legs aching, into a whole-body cryotherapy chamber. She exited minutes later, feeling as though she could run another race.
"For me, that was when I saw how powerful it was," she said. "… I'm not going to lie. I got addicted to it, in a very good way."
Over the following few weeks, she continued receiving the therapy, which purports to offer health benefits such as reducing inflammation, healing joints and triggering the release of endorphins, and spoke with several others who were also seeing encouraging results. Tedeschi was sold.
Then she set about selling it to her parents, and in cryotherapy, they saw a business opportunity. Months later, Tedeschi, her parents and another business partner opened Cryo Lodge at 1351 Kearns Blvd., offering whole-body cryotherapy to Parkites.
"That's how much we believed in it," Tedeschi said. "We wanted to open it right away."
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Tedeschi said the way cryotherapy works is simple. Customers enter a full-body chamber, which chills their skin with cold temperatures for three minutes. The body then enters a fight-or-flight response, causing the release of endorphins and chemicals that reduce inflammation and help the body recover from strenuous physical activity, she claimed.
The treatment has gained popularity, in part, because famous athletes, such as Kobe Bryant and LeBron James, have used it to recover during the basketball season, and a number of collegiate and professional sports teams have credited cryotherapy with improving player performance. However, according to multiple news outlets, there is little research demonstrating the efficacy of cryotherapy, a relatively new phenomenon, or whether it carries any health risks.
Tedeschi and her family identified Park City as a prime spot to open Cryo lodge because of the area's population of heavily active residents. Additionally, people in Park City are more open to alternative forms of treatment, she said.
"This is a market that is very conscious of wellness and likes to be outside and active," she said. "We thought this is something people would be very receptive to. Then, you obviously have the skiers and people looking to benefit after long days on the slopes. … You might not even have anything wrong with you, but you're just looking for something to help you feel good throughout the day."
Cryo Lodge has a number of packages for clients looking to experience the chill. A single session costs $50, but customers can also purchase monthly memberships ($300) or packages of up to 20 sessions ($400). Tedeschi said some people come in for treatment once a day. Others, like many Park City High School athletes, visit about twice a week, after hard workouts or competitions.
"Really, it all just depends on what you're looking for," she said.
Tedeschi added that she's excited for more Parkites to experience the benefits that she has. Cryo Lodge is the first business her family has owned, but they dove in to the opportunity because they believe in the therapy.
"We're a very active family, so this is something that is right up our alley," she said. "There have been some long nights, but it has been really fun to do this with my family. The best part has been the past month and a half, when we've been open, and seeing how it's been helping people and hearing their stories."
1351 Kearns Blvd.