Cost Cutters clips ribbon, hair at opening
July 15, 2006
Many people who come to Park City as vacationers end up as full-time Parkites down the road, but most don’t have to pull an occupational 180 in order to do so.
Corey and Debra DeCamp did. They went from the aerospace industry in California to the insurance industry in Arizona, and are now opening a hair salon in Utah.
The DeCamps will open a Cost Cutters Salon as franchisees of the Regis Corporation. Regis runs 950 stores nationwide as Cost Cutters, SuperCuts, Trade Secrets and Regis Salons.
"We had been coming here for years as skiers and just fell in love with the area," Debra said. "We wanted to raise our kids here so we hunted around for a business concept that we felt was needed in the community and that we were excited about. When we found this franchise that has been doing so well in the Midwest, Colorado and California that hadn’t been introduced here, we were excited to get on board."
The store, located at Quarry Village in Park City, held its grand opening and ribbon cutting Friday morning.
Both Debra and Corey have experience in the business world, but their salon experience culminates with getting their own haircuts. But lack of experience is not slowing them down. Debra said they will focus on what they do well, and get better at the things they don’t.
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Debra, whose career has always been in marketing and advertising, will take care of that side of the salon, while Corey will handle the business side. Corey will also continue to run the Farmer’s Insurance branch in Arizona that he’s been running for the last 12 years.
"My job as the owner, since I’m not a cosmetologist, is to find the best way to get our name out there," Debra said. "So I’m in charge of all our marketing and I feel pretty well prepared to do that with my background. Corey is much more business oriented."
The other DeCamps, Morgan, 5, and Madison, 7, are just as excited as their parents that Cost Cutters is opening. Debra said the two children started trying to get the chance to be the first haircut an honor the DeCamps decided will go to Park City Mayor Dana Williams.
"Personally I think he epitomizes a strong community and a family-oriented place," Debra said. "We are very pleased with what he has done with this city and so we are honored to have him be the first cut at our store.
"But the girls are still excited to go get their hair done, I can tell you that. They both want to go in and have up-dos. Morgan has had her dress she wants to wear picked out for weeks."
The girls might have another chance to be the first cut, because he Decamps signed a deal with Regis to open three stores in the greater Salt Lake area, so they will start two more in addition to the Park City location.
Debra said she and Corey chose Park City as the site for one of their three stores because the area needed a less-expensive, quicker option for hair.
"We’re a value-priced, no-appointment concept that offers full-service hair care for the whole family," she said. "We do cuts, color and curl. We’re not a day-spa concept so we’re able to offer a high-quality product at a value price. When I want to get my haircut I don’t always have two hours to spend at a spa."
Debra also said their goal is to have an unparalleled level of service at the store. Service, she said, is the key to any business.
"It’s a matter of how we treat each customer when they walk in the door," she said. "Any customer who walks in the door should be special and feel that they’re being listened to in terms of their hair care. We’re there to make suggestions, but we’re also there to serve and to listen."
The level of training provided by Regis, Corey said, was a big reason they chose to franchise with them.
"They really tailor their concept to each region of the market," he said. "I am very confident it will turn out well. I’m excited about it. There’s such a demand and need out there."
Cost Cutters, which is located at 3126 Quarry Road, Suite K, can be reached at (435) 645-0603. They are open from 10 a.m. to 7 p.m. Monday through Friday and from 9 a.m. to 6 p.m. on Saturday and from 11 a.m. to 5 p.m. on Sunday. Adult cuts start at $13.95, kids cuts at $10.95, color at $34.95 and waxing at $9.95.