"One Tree Hill" Park City episode drew 2 million viewers
The mid-May airing of the "One Tree Hill" episode partially filmed in Park City drew just more than 2 million viewers, according to The Nielsen Company.
The television-ratings firm said 2,015,000 people in 1.5 million homes watched the episode, which aired on May 17.
The Nielsen Company said the episode ranked sixth in the time slot. "Dancing With the Stars," with 19 million viewers was the top show in the time slot, with "House" and "How I Met Your Mother" finishing second and third at that time.
"One Tree Hill," which airs on the CW Television Network, beat out shows like "Criminal Minds" that it was up against.
The "One Tree Hill" cast and crew visited Park City in March, creating a Sundance Film Festival-like scene during the shoot. One of the scenes was shot outside the Egyptian Theatre, with a crowd of fans and gawkers gathering on the Main Street sidewalks close to the theater. Other scenes were shot in private settings in Park City.
The episode centered on the premiere of a character’s film in a festival that the show dubbed the Wasatch Valley Film Festival. The cast went through numerous takes outside the Egyptian as the crowd watched. The actors and actresses mingled with some of the onlookers, posing for photos and chatting briefly with the fans.
Bill Malone, the president and CEO of the Park City Chamber/Bureau, said he was unsure whether Park City would enjoy long-term tourism benefits from the episode. He said it was not clear whether viewers associated the episode’s setting with Park City.
"It’s hard to quantify if there was any benefit at all," Malone, who did not watch the episode, said.
He said viewers of the television show "Everwood," which shot in Park City regularly, typically did not realize the setting was Park City since it took place in a fictional city. But Malone added that publicity from the "One Tree Hill" episode could spur some interest.
"It never hurts. Someone might see that and do the research — where was that shot," he said.
The Park City filming created lots of Internet chatter, with "One Tree Hill" fans speculating about the subplots in the episode. People traveled to Park City from across northern Utah to watch the filming.
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