Ski Utah launches local-written blog
November 10, 2006
"Ski Utah decided we wanted to do this blog as a way to make over our website to connect with people wanting to ski in Utah for vacation," said Hilary Reiter, Ski Utah’s director of communication.
It seeks to provide an insider’s look at every resort from Alta and Deer Valley to Powder Mountain and every slope in between. But the beauty of the blog is: it will be written by a true skier, not an employee of Ski Utah or any resort, but someone who will be skiing the fresh powder every day.
"We wanted to give an insider’s perspective from a local that knows what it’s like to ski the best snow on earth," Reiter said.
To accomplish this Ski Utah sought the expertise of Kent Hyden, a competitive big mountain and ski-cross skier from Minnesota who now makes his home in Park City.
"Hilary knew I liked skiing all year and I basically go skiing everyday," Hyden said.
Hyden, who finished third at the U.S. Nationals at Snowbird, started ski racing at age five in the Midwest and convinced his parents to move to Colorado for his junior year of high school so he could attend Snowmass Ski Academy. He then raced for Western State College in Crested Butte, Colo. After graduation, he stayed in Crested Butte for awhile and even starred in the Matchstick film, "SKI MOVIE." Finally, he decided to move to Utah for a season or two in search of the ultimate powder experience. Five years later, he just can’t seem to get enough of the Utah snow and ski scene, and that’s exactly the mindset Ski Utah was seeking.
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"I came here and never left," Hyden said. "I realized that the best skiing is right here."
The blog will include Hyden’s daily impressions as he rotates between all of the Utah ski areas. Each resort generously donated a season pass to Hyden so he wouldn’t miss out on anything. He plans to include thoughts on the best places to do certain types of skiing, the best runs, the different highlights of each resort, varying conditions and the quality of each resort’s accompanying amenities.
"All skiers are different," Hyden said. "Some are more hungry for powder, some packed, some less crowded."
Hyden also feels like he understands what outsiders are looking for. Growing up in the Midwest, he knew that the best skiing was west of the Minnesota state border. Since moving out here, he has always appreciated the novelty and immense quality of Utah’s snow and wants to share his discovery with snow sports enthusiasts everywhere.
"I definitely can appreciate the difference of snow from the Midwest to Colorado and then to Utah," Hyden said.
He figures that since he was persuasive enough to convince his parents of the West’s superior snow, then luring a few weekend visitors should be no problem.
Hyden, though, won’t limit himself to just straight skiing. He’ll mix in some terrain parks, some back country, maybe a little Nordic skiing and even some activities like bobsledding, skeleton and snowshoeing.
Visitors to the new blog, which is scheduled to go online in the next week or so, can read Hyden’s daily thoughts, impressions and recommendations and send an e-mail back to him. Ski Utah members can find Hyden’s blog at http://www.skiutah.com .